Well, hello there! I’m Abbé.
I’m a writer; features, editorials, copy writing, marketing literature, external communications, and hopefully one day, a novelist! I’m also a MarComms + Third Sector Consultant, working with a variety of charities across Scotland, and a huge book geek!
I love helping not-for-profit organisations and wee businesses get started with website and literature copy (words!), as well as communications and marketing ideas. I’m passionate about helping charities to reach more people, raise more funds and boost support for campaigns.
I love writing about bonnie Scotland – in particular the Loch Lomond and the Trossachs National Park, where I live, and a wide range of topics from the environment to art.
From website copy to social media content, direct mail appeal writing to e-newsletters, online campaigns to Annual Reviews, I am dedicated to writing the very best copy and strategy for your organisation – on time, on brand, on brief and on budget.
Why do you need a copy writer, or a MarComms consultant? You want your audience to engage with your organisation, right? They need to understand what you’re all about, which sounds simple enough… but that means you need to get your words right, and put them across clearly – and that isn’t everyone’s strong point. Copy writing is simply written content conveyed through online media and print materials… It’s really important to keep your communications up to scratch. When it comes to writing for advertising or marketing content, don’t be stuck for words… I specialise in them!
Stuck for ideas for a new Direct Mail appeal? Struggling with Social Media? Website needing a revamp? Been landed with the task of preparing your Annual Review? Anything that needs some finely tuned copy; newsletters, web content, marketing literature… I can help with it all. What’s more, I will ensure that your copy fits with your organisation’s branding and comes in on budget. Just get in touch and we can discuss how we can work together.
I really do love writing, and I’m really excited to work on new projects, so do get in touch and see what I can do to help. Remember, have a look at some examples of things I have worked on to see what I can do!
— direct mail pieces — appeals — taglines — web page content — online ads — e-mail — website content — press releases — press articles —funding applications — comms strategy — white papers — billboards — brochures — postcards — social media content — marketing communications — policies — … I can help you with all these areas, and more…!